Um, What About, You Know, Content?
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by Mike on July 28, 2006

I note that Wired Magazine’s list of things to do to “Make Your Blog Popular” doesn’t include anything about writing good and compelling content, but it does have things like “optimize for search engines” and “post, post, post!”. This advice supposedly comed from Dave Sifry, the CEO of Technorati, who’s a friend of mine. I can’t believe this is Dave’s unedited advice.

The game will be completely over before old media even knows what happened.

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