A few weeks ago, the shortest post I’ve ever written generated a bit of controversy. I spoke to Feedburner about possibly going into more detail about how they calculate RSS subscriber numbers for blogs that use them. Tonight Traci Hailpen wrote a post on the Feedburner blog giving a ton of detail on TechCrunch’s 100k RSS subscribers and how that number is calculated. If you’ve ever wondered just how Feedburner calculates subscriber numbers, check it out.
Interesting Fact: Feedburner is tracking 503 unique feed readers.
Hey Mike -
Congrats again on hitting the 100k milestone - it’s been amazing to watch the growth continue unabated.
One clarification: the 503 number is unique feed readers reading your feed; the actual number of feed readers we’ve seen across all 390,000+ feeds is quite a bit higher. (I’ve lost count, but it’s well into the thousands.)
–Rick
Thanks for doing this. I’m a FeedBurner user and have always wondered how they determine subscription numbers.