Comments on: What Does TechCrunch Mean? http://www.crunchnotes.com/2007/02/06/what-does-techcrunch-mean/ Wed, 06 Jan 2010 09:23:06 +0000 hourly 1 http://wordpress.org/?v=3.0 By: marcel weiss http://www.crunchnotes.com/2007/02/06/what-does-techcrunch-mean/comment-page-1/#comment-43859 marcel weiss Wed, 07 Feb 2007 15:57:44 +0000 http://www.crunchnotes.com/?p=355#comment-43859 yeah, I'm pretty jealous because of your name. unique yet to the point. and now a brand anyway :) 10min, eh? sometimes it's the early thought there it's at. yeah, I’m pretty jealous because of your name. unique yet to the point. and now a brand anyway :)
10min, eh? sometimes it’s the early thought there it’s at.

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By: Jason Coleman http://www.crunchnotes.com/2007/02/06/what-does-techcrunch-mean/comment-page-1/#comment-43797 Jason Coleman Wed, 07 Feb 2007 14:00:59 +0000 http://www.crunchnotes.com/?p=355#comment-43797 One of the most important things about the domain name of a web-based company that we don't often think about is that it should be easy to understand when spoken. We think about keeping it short to make it easier to type. We think about registering the .com vs. .net so people don't go to the wrong URL accidentally. But we don't always consider what the domain name will sound like over loud music at a club downtown. While most of our traffic comes from people who were already at a computer and thus don't really care what the URL is since they clicked on a link anyway, the people you are talking to in RL about your site are generally more important than your typical web user: that reporter lady, that investor guy, that winery owner. TechCrunch.com is pretty good to relay in words. Most people will hear "tech crunch dot com" and likely be able to enter the correct URL when they get back to a computer. WineLog.net (the name) isn't so hot it turns out. When I say "wine log dot net", most people here "wine blog dot com". Everyone assumes the dot com, and it's mostly because of the misinterpretation in spoken conversations that it is important to get a .com. Anyway, just a rant. I think you did a good job with your name picking there. One of the most important things about the domain name of a web-based company that we don’t often think about is that it should be easy to understand when spoken. We think about keeping it short to make it easier to type. We think about registering the .com vs. .net so people don’t go to the wrong URL accidentally. But we don’t always consider what the domain name will sound like over loud music at a club downtown.

While most of our traffic comes from people who were already at a computer and thus don’t really care what the URL is since they clicked on a link anyway, the people you are talking to in RL about your site are generally more important than your typical web user: that reporter lady, that investor guy, that winery owner.

TechCrunch.com is pretty good to relay in words. Most people will hear “tech crunch dot com” and likely be able to enter the correct URL when they get back to a computer.

WineLog.net (the name) isn’t so hot it turns out. When I say “wine log dot net”, most people here “wine blog dot com”. Everyone assumes the dot com, and it’s mostly because of the misinterpretation in spoken conversations that it is important to get a .com.

Anyway, just a rant. I think you did a good job with your name picking there.

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By: Paul Montgomery http://www.crunchnotes.com/2007/02/06/what-does-techcrunch-mean/comment-page-1/#comment-43452 Paul Montgomery Wed, 07 Feb 2007 04:59:35 +0000 http://www.crunchnotes.com/?p=355#comment-43452 Ooh, very nice blog. I hope they analyse Tinfinger! Ooh, very nice blog. I hope they analyse Tinfinger!

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By: Gary King http://www.crunchnotes.com/2007/02/06/what-does-techcrunch-mean/comment-page-1/#comment-43425 Gary King Wed, 07 Feb 2007 04:22:57 +0000 http://www.crunchnotes.com/?p=355#comment-43425 First off, it's a great name, especially since by now, it's a common thing to say among web 2.0 circles. BUT, it's also not very smooth sounding and it doesn't roll off of the tongue very easily, especially with the two 'c's, which stops the flow of speech twice in a row when you say the name once. First off, it’s a great name, especially since by now, it’s a common thing to say among web 2.0 circles. BUT, it’s also not very smooth sounding and it doesn’t roll off of the tongue very easily, especially with the two ‘c’s, which stops the flow of speech twice in a row when you say the name once.

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